CHAPTER 4 | Graphic Design & Modern Art

Who

• Pablo Picasso | Edward Kauffer | Frank Pick & Ed Kauffer | Amedee Ozenfant | A.M. Cassandre

What

• Advertisements, Architecture, Typefaces, Publications, Conventions, 

When

• 1900’s – 1930’s

Where

• France
• England
• United States
• Asia
• Africa 

How

• Painting
• Print
• Architecture
• Collage

Why

• Art for Arts sake
• Marketing
• Modernism

POV

• Anti-Commercialism
• Modern design principals for commercial design
• Unifying worldwide community of designers.

Style

• Cubism
• Modernism
• Futurism
• Expressionism
• Purism
• Art Deco

Period Subhead

• Modern Movements in Design